Thinking about starting your product line and not sure what information you should be searching?

If so, you are on the right place.


Have you been curious about how brands determine the size of their products? 

Do you know your how the product would stand up against your competitors to suit your customer's needs/wants?

What is the required information you need to know on the product before you start “batching” your formula or working with a contract manufacturer? 

If you don’t know one or more of the above questions, then it is time to change that NOW! 

In Product Competitive Analysis 101, we are discussing the key elements that is required for not only knowing your competitors but also the key information for your competitor products...that can impact the type of product you create (if your customers would want it). I am sharing my industry experience and the starting point all brands and even the "big wig company" do to start creating new (or revamp) products. Regardless if you’re an indie, growing and legacy brand your competitive analysis is the initial part of research and development. 


Products in Training

In Product Competitive Analysis 101, you’ll learn how to assess your competitors, uncover market gaps, and gather key data to develop products your customers actually want, before investing in formulation or production.

  • Product Competitive Analysis

    You will learn the essentials of product competitive analysis, gaining insights into both competitors and their products. You will explore the critical elements of competitive targeting and uncover the top resource for insider information on your competitors, plus a time-saving tool to efficiently scout competitor data.

During the Training, you will learn:


  • Step-by-step guidance to understand how to position your product by analyzing your competitors effectively.

  • The key information you must know about your competitor’s products before batching your formula or working with a manufacturer.

  • How to evaluate if your product meets your target customer's wants and needs, compared to what’s already in the market.

  • A proven process used by top brands to identify market gaps and develop products with intention and strategy.

  • Competitive targeting to set the baseline for where your product fits in the marketplace.

  • BONUS: The #1 place to get an “inside” look at your competitors without expensive tools.

  • BONUS: One time-saving tool to quickly scout competitor product info and trends.


We provide you with easy-to-apply strategies for immediate results. This training is packed with exercises, templates, and checklists that turn learning into real business application, resulting in tangible outcomes.


Discover your potential, starting today

Enroll today

Who is this Training for?

If you’re unsure how your product compares in the market and want clarity before investing in formulation or production, this training is for you.

  • New or Existing Product Based brands,

  • Service-Based Providers that work with Product Based companies,

  • Product Based brands that intend on creating new or revamp products,

  • Ready to work with a contract manufacturer, chemist, or similar to create your formulas and packaging necessities.

Who is this NOT FOR?

If you’re not willing to research, refine, or strategically position your product, this training won’t serve you.

  • Brands that are already launched in retail markets,

  • Brands not serious about compliance and regulations,

  • Product-based businesses that are good at making products as a hobby and not serious about their craft or expanding their products,

  • “I dont have time to research” people 

FAQ

  • What is the format of the training?

    Self-paced via digital platform.

  • What does the toolkit include?

    Step by step guidance via videos.

  • Is there a refund policy?

    Due to the digital nature of this toolkit, refunds are not available.

  • Will you help me pitch my brand to retailers?

    Direct pitching is NOT covered, however we provide resources to help position your brand effectively in the retail market. Access our resource list inside of the course.

  • I received my workbook, where is the training?

    Once you purchase your course, you will be navigated to the dashboard to start the course and/or module.

  • What happens after I purchase?

    You will be navigated to begin the course. Please make sure you create an account on Thinkific to access.

Discover your potential, starting today

Enroll Now

Meet the Trainer

Megan Young Gamble

Principal Trainer

Megan Young Gamble is known as "The Project ExecutionHER®"! She helps consumer personal good brands create a luxury experience for their customers....thanks to the world of packaging and project management. She has trained over 300+ professionals in-person and virtually, launched over 600+ products in the consumer personal goods industry, and managed over 400+ projects from the automotive, consumer personal goods, packaging, technology, and insurance industries. Megan is.. 1) Chief Project Officer @ GLC.. 2) a boutique operation management for Consumer Packaging Good Brands.. 3) Principal Trainer at A.L.I, known as Accelerate Level Institute.. 4) Show Host of Product & Packaging Powerhouse™, discussing the good and ugly truth around creation, development and launch of products and packaging.